From March 30 to April 2, a delegation of 25 city managers from all over Denmark visited Berlin. The purpose of the study trip was to exchange professional ideas on innovative approaches to city management and to gather impulses and best practice examples for their own work in Danish cities. On April 1, they visited various companies in the Friedrichshain-Kreuzberg district.

District Mayor Clara Herrmann welcomed the guests at the EAST SIDE MALL and discussed current urban development issues with them. The focus of the visit was on cross-border knowledge transfer and joint learning from successful urban development models.

The delegation's stops included the Anschutz Entertainment Group Development GmbH with the Uber Platz, the environmental and educational site Nirgendwo, and various businesses in the EAST SIDE MALL. There, the participants gained insights into the work of the Mephisto Hasso von Hugo GmbH makeup artist school, the KONKON Asia Market, and Sandbox VR. The direct exchange with the owners and managers focused on entrepreneurial success factors, challenges, and solutions in urban space.

A special highlight at the end was trying out the latest virtual reality technology at Sandbox VR - an immersive experience that excited the participants.

The delegation was part of the "Danske Handelsbyer" network, which unites 62 cities and municipalities in Denmark. The network is particularly committed to strengthening inner-city retail and sustainable urban development strategies.

We look forward to further active exchange.

We invite you on the 8th and 22nd of December 2024 from 1:00 PM to 6:00 PM for a relaxed Christmas shopping – Fashion, accessories, jewelry, beauty, books, multimedia and much more. 

The Grinch and his wife will be there, distributing surprises and treats! 

Also, you can bake delicious cookies in our Christmas bakery from 1:00 PM to 5:00 PM on Level 1.

20th September 2024 from 20:00

Alexandra Flint reads from "Lakestone Campus - What we lost"

Studying astrophysics at Lakestone Campus is Brynn's biggest dream. When she learns about the scholarship competition at the prestigious university, she seizes her chance and flies to Seattle. Once there, she immediately clashes with Kace from Dublin. What Brynn doesn't know: Kace is not only at LSC because of his musical talent. But she feels that there is more behind his cool facade. But the closer Brynn gets to him, the more vehemently Kace pushes her away...

11th October 2024 from 20:00

Anne Lück reads from "Jewel & Blade, Volume 1: The Guardians of Knightsbridge"

Gold, silver, copper: Harper has never questioned her special sense for metal. Until the mysterious Archer appears in her goldsmith's shop with an ancient ring on his hand. When Harper touches the jewelry, she suddenly sees a disturbing scene before her: the death of the legendary King Arthur. Harper has a thousand questions. The search for answers leads her to an elitist secret society in London – and into a love story that will change her fate forever.

13th November 2024 from 15:00

Meet & Greet with Senna Gammour – 

Reading from "Heartbreak is not worth it, my darling"

With her new book, Senna encourages readers to be their own best friend, shows how to set boundaries, and inspires courage and independence. Because Senna has learned in recent years how to be alone without feeling lonely, and thus found the ultimate formula for inner happiness.

You can find Thalia Bookstore Berlin on Level 1

We invite you on August 31st for a special Family Saturday. There's something for everyone to discover. At our family-friendly vintage flea market on levels 1 and 2, you can browse, haggle, and discover unique finds in a relaxed atmosphere from 11:00 AM to 7:00 PM. 

Our sporty partner, Zweirad-Center Stadler, will be on site as usual with a service point and a competent mechanic who checks your favorite bike and answers all your questions. Located on level 0 between dm-drogerie markt and Deichmann. Come by and take the opportunity!

Parallel to the WWE Live Bash in Berlin (Uber Arena) on August 30th/31st, a pop-up store with hot wrestling merchandise items will open in the EAST SIDE MALL from August 29th to 31st from 10:00 AM to 8:00 PM. It's worth coming by and with a little luck, you'll meet your favorite wrestler for a signing session on level 1 (opposite Thalia), to get your favorite item signed.

Last but not least, DJ YOKAI will be spinning relaxing musical vibes - on level 2 between Olymp & Hades and Peter Pane.

Our sporting partner Zweirad-Center Stadler with service point, a well-sorted selection of bicycles and colleagues who can assist you with all questions about your favorite bike as well as bike check on level 0 between dm-drogerie markt and Deichmann.

Our Bowling World partner from the UBER square with mobile bowling lane, vouchers and vouchers for active sports activities for big and small - on level 1 between UNIQLO and Peter Pane from 3:00 pm to 6:00 pm in action.

Our new partner HONIGTREU with delicious, certified organic honey from Berlin and Brandenburg - directly filled from the manufacturer, with interesting and informative facts about the honey bee and the production of honey. Come by and ask your questions at Christian Grune - on level 0 in front of the shoe and key service.

Last but not least, DJ YOKAI will start at 2:00 pm and spread good vibes - on level 2 opposite Caffeinery.

The third "Career Day - Dual into Your Future!" will be held on June 26, 2024, from 9:30 am to 4:00 pm at the EAST SIDE MALL. The event is free of charge and open to all interested parties. No registration is required.

"Career Day - Dual into Your Future!" offers career orientation for school classes in grades 9 and 10, apprenticeship placement for all final year classes and IBA students, company tours, information about apprenticeships, and much more.

Over 350 professions will be presented at more than 22 booths. Participating for the first time are the Vivantes Hospital, City Kindergartens, and the Berlin Professional Fire Brigade. This allows for direct contacts with trainers from the Friedrichshain-Kreuzberg neighborhood and advice and information from experts. Another service offered is the application check, where participants can receive professional tips to increase their chances of a successful application.

The Career Day is a joint event by the District Office of Friedrichshain-Kreuzberg, the Berlin Chamber of Crafts, the Youth Career Agency at the Friedrichshain-Kreuzberg location, the Federal Employment Agency Berlin-Mitte, the Friedrichshain-Kreuzberg Business Association, and the EAST SIDE MALL - with further support from:

Chamber of Industry and Commerce Berlin · Regional Skills Alliance · Economic Promotion Berlin · Commissioner for Good Work of the District Office Friedrichshain-Kreuzberg · Friedrichshain-Kreuzberg · Employment Agency - Berlin Mitte (Junior Staff Recruitment) · City Kindergartens · Berlin Professional Fire Brigade · Berlin Police · Vivantes Hospital · Motor Vehicle Guild Berlin · SHK Competence Centre · WISAG Building Technology Berlin · Training Offensive Infrastructure (Frisch & Faust) · Chimney Sweeper Guild Berlin · Mask Artist School Hasso von Hugo · Beumer & Lutum Organic Bakery · K. Rogge Special Construction · Scaffold Construction Table

... at least with us at the EAST SIDE MALL. Experience a breathtaking journey through time right into the lively Berlin of the legendary twenties – thanks to virtual reality you’ll find yourself not only on the sidelines but right in the midst! Monday to Saturday from 9 am to 9 pm.